Saturday, April 16, 2011

WCFW Emerging Stylist Competition

I recently participated in the Emerging Stylist Competition with my friend, Brittanee, for Western Canada Fashion Week’s spring/summer 2011 showcase - and came in first place!
Each article of clothing had to come from a Goodwill Industries store, as they were the official sponsors of the competition. In my opinion, this requirement was genius on Goodwill’s part, as it showcased their offerings to a new target audience (young, stylish, students) that people might not normally associate with the company. Personally, I was opened up to an entirely new world of vintage fashion, making for a very exciting experience!

Friday, April 15, 2011

Western Canada Fashion Week

An interview I had with Sandra Sing Fernandes, founder of Western Canada Fashion Week, for Lazy-Faire magazine.

Fashion is a word that is often synonymous with glamour and luxury. But what is often swept aside is the amount of hard work and drive required to give off such grandeur depictions. We recently sat down with Western Canada Fashion Week founder and director, Sandra Sing Fernandes, to talk about her work here in Canada’s fashion capital… Edmonton. Undoubtedly, a difficult market that Sandra has been able to work like Naomi Campbell on the catwalk. What we discovered was a very passionate woman, driven by her love for the arts and her community.

A Little Goodwill

My friend, Brittanee, and I took part in a merchandising showcase for Goodwill Industries, where individuals pulled looks to create a window display for the company. In addition, the showcase was also to promote Goodwill’s upcoming role as official sponsor of the Emerging Stylist Competition for Spring/Summer 2011 Western Canada Fashion Week.

Thursday, April 14, 2011

Be Not Afraid: 10 Style Choices That Need Not Be Scary

Being men, less is often more. Bells and whistles are not always necessary when constructing an outfit, and can sometimes do you more harm than good. However, that's not to say that men should be afraid to take a little risk here and there. After all, with great risk comes great reward!

I recently wrote an article for men's fashion/lifestyle magazine, SHARP, titled, "Be Not Afraid: 10 Style Choices That Need Not Be Scary". The piece includes everything from bow-ties to boots! You can view the article here, or below!