Joe Fresh

Umm. Can I just say that i'm actually so impressed with the current collection at Joe Fresh? Not that i've ever doubted Mr. Mimran before, but this collection (primarily for the women) is on another level! And those PRINTS! Can we discuss those prints? Those prints, those colors, those textures! First Club Monaco, now Joe Fresh. Everything Joe touches turns into sartorial gold (in our minds, at least). Through this brand, Joe Mimran has successfully managed to show that affordable fashion is a formidable force to be reckoned with in the industry! Check out select pics (and prices) after the jump!

(Print Dress $39, Summer Dress $19, Sheath Dress $29, Shift Dress $29, V Neck Dress $29) 

(Oversized Tie-Dye Shirt $29)

(V-Neck Cardigan $39)

(Bow Tee $19)

(Embellished Tee $24)

(Scoopneck Sequin Tee $24)

(Ruffled Shirt Dress $69)

(Pleated Dress $69)

(Striped Shorts $39)

(Sequin Skirt $29)

(Printed Skirt $29)

(Tulip Skirt $29)

(Ballet Flats $39)

(Brogues $69)

(Studded Belt $19)

(Varsity Cardigan $49)

(Girl's Party Dress $29)